20 Examples of Course and Membership Websites to Inspire You in 2022

20 Examples of Course and Membership Websites to Inspire You in 2022

If you’re contemplating setting up a membership website, you may be looking for a little inspiration. We’ve gathered some outstanding examples using the SubHub platform. Why reinvent the wheel? Take a look at what others have done on their membership websites. Our guess is something will twig some ideas for you to implement in your own website.

Let’s start by confirming that your business or organization is a good fit for a membership website.

1. What is a membership website?

Simply put, a membership site offers content that requires a recurring payment for access. But that doesn’t mean that all your content should be behind a paywall. In fact, you wouldn’t want the entire site to be restricted to paying customers. Some of your content should be free so that you can give website visitors a taste of what you have to offer before they buy.

2. Why start a recurring income website?

In a word, monetization. Many coaches, experts and trainers have a world of content such as e-books, downloads, blog posts, PDF’s, infographics and more. But all that great content isn’t providing any income until it’s gathered together in an organized fashion that people can consume and pay for.

3. Isn’t a membership website a lot of work?

On the contrary, a membership website is the perfect online solution to keeping all your content in one place, making it all much easier to update. Content management just got easy! Online courses can be evergreen and make money year after year, allowing students to sign up anytime. That means they can join the course any time and you don’t have to be there to moderate.

4. Why do people join membership websites?

First and foremost, they want to gain access to you and your content in a way that is easy and convenient. A membership website lets you curate your assets in one place so your members never have to go anywhere else. Secondly, you can give your members unlimited access, allowing them to review the material over and over again. You also have the ability to cultivate a sense of community. Many of the web platforms available offer features such as a member directory and a member forum where your customers can get to know each other and benefit from each others’ experiences.

Membership Website Examples

Fitness & Wellness Websites

The membership website model is ideal for selling training videos in the fitness & wellness niche. Whether you specialize in weight training, yoga, weight loss or nutrition, there is always an audience waiting to jump into evergreen membership content they can consume at their own pace.

Bekahfit.com This women’s fitness site uses embedded video to allow her clients to follow her workout routines as she demonstrates. The small padlock icons on each image tell public visitors that the content is behind a paywall. 

membership website fitness example
example of paid video content



Fitin15.io On this fitness membership site, users can join the membership to gain access to a combination of streaming video and downloadable files, such as .PDF and audio files. Special reports, ebooks, meditations, and healthy recipes are available to logged in users.

15-minute workouts for everyone
fitness training motivational video


Relentlessmuscle.com This workout membership site focuses on community and daily live content to both encourage membership and retain the interest of current members.

home workouts with Relentless Muscle
relentless muscle introductory video

Gatestoyoga.coms “Begin” call to action sets the tone of this yoga membership site, offering a combination of classes, workshops and an online studio where members can view yoga and meditation videos.

yoga training membership website
online yoga studio example

Business & Life Coaching Membership Websites

The coaching industry has never been bigger than it is right now. The estimated market size of the coaching industry is $15 billion in 2019, with a 6.7% expected average yearly growth rate. If you’re an expert in your field you can’t afford to over look this online opportunity for a profitable membership website.

Aaron Chong of Ultimatecloserclub.com makes good use of Facebook testimonials and a popup chat message bot to convert visitors into members. Once a part of the community, logged in members have access to a wide range of masterclasses and courses.

Ultimate Closer Aaron Chong
sales training class website hosted by SubHub


members.earnpassively.net Building Internet Marketers is a digital marketing instruction site that makes extensive use of the SubHub built-in course creator to help members generate passive income through courses and other products of their own. 

coaching membership website
using icons on membership website homepage

Runforgod.com offers their members various challenges and opportunities to enjoy running as part of a community. A coaching program is also available. The site uses the SubHub built-in FAQ block on their homepage to field common questions.

ministry membership website
FAQ layout example on SubHub membership website

Resourcecenter.forumsherpa.com is a resource for Forum administrators to access instructional and informational articles on group leadership. A vertical sidebar menu on every page helps visitors understand at a glance how the content is organized, with easy access to categories and sub-categories

take business forums to a new level
category teasers example on membership website

Financial and Investment Advice Membership Websites

Expert stock traders and financial advisors are always in demand, and that trend is not likely to change in the future. As Olivia S. Mitchell and Kent Smetters put it in their article “The Market for Retirement Financial Advice”, “The longterm shift away from traditional defined benefit pensions toward defined contribution personal accounts requires us all to become more financially sophisticated than ever before.” Advisors and coaches with stock trading and investment experience have a huge available market for recurring income from a financial advice membership website.

leadlagreport.com A dynamic video banner draws visitors in to find out more about this investment strategy report site. 

financial investment strategies
financial investment strategies membership site benefits


oatinformation.com This niche financial strategy site focuses on the oat market and makes extensive use of the blog feature on their SubHub site to keep both public and logged in visitors updated on the latest oat information.

oat information niche membership website
example of blog highlights on membership site homepage


sltrades.com This site uses watchlists and alerts to keep members up to date on trading opportunities and strategies.

trading advice - memberships available
crypto watchlist on sltrades.com

marketbehaviortrends.com Unique insights to help investors strengthen their portfolios. The site uses the strategy of a free trial subscription to allow potential members to try the site risk-free.

investment portfolio insights
example of free trial subscriptions on membership website

profitandbeauty.com This site offers tax and financial management advice to professionals in the beauty industry. It offers courses and a selection of e-books in the online store.

business advice for beauty experts
store product ebooks example on membership website

Courses and Online Learning

Many membership websites also feature online courses. The SubHub platform lets you easily offer both formats, and course lessons can be drip-fed or presented all at once.

Ladyupnetwork.com Lady Up Network uses a combination of home study courses, live calls and events to facilitate a community of women empowering women in business and life.

empowerment for women courses
empowerment course offerings - example of course catalogue page SubHub

mysuccessfulrecovery.com This site offers a free webinar through Zoom registration to introduce potential members to the service of helping to release addictive behaviours and turn challenges into opportunities.

overcoming challenges membership website
addiction recovery assistance example of membership website

gentlesleepclub.com The Gentle Sleep Club’s soft star-studded background is perfect for a site that helps busy mothers get enough sleep themselves as well as getting to know their child’s unique sleep personality.

Gentle sleep club - membership model
help your child sleep - masterclass

Successthroughsocialmedia.com offers entrepreneurs training in social media management through a series of free courses and a flagship paid course.

social media marketing strategies
social media marketing e-book


horsemanship-journal.com Horsemanship Journal is an online magazine that makes extensive use of the SubHub article and category structure to delivery their monthly magazine issues online. Sidebars are utilized for advertising opportunities.

horsemanship courses and online training
online publication - membership website

raphaeducate.com This membership website offers parents an array of online physical, occupational and speech therapy exercises they can do at home with their children. The site contains an extensive library of embedded video exercises for parents to choose from once they sign up for the membership.

membership model speech therapy website
example of embedded video - membership website

stemsmart.net This membership site is a teaching resource for the parents of pre-school aged children. This site is unique in that it not only offers a large assortment of courses and trainings, but can be viewed in many different languages.

Help for parents of pre-schoolers - membership website hosted by SubHub
Multi-language feature on SubHub-hosted membership website.

How to Create and Grow Your Own Membership Website

Now that we’ve seen some examples of membership websites others have created, let’s take a look at how you can get started on yours.

Creating your own membership website has never been easier or more affordable than right now. With an assortment of web platforms and expert help available, your online business can be generating recurring income in short order.

SubHub is one of the easiest to set up and affordable platforms out there. Course set up is a breeze with the course editor, and you can choose a beautiful modern website template, or create your own design using customizable layouts.

Follow these steps for a quick start and you’ll be well on your way to your own membership website.

1) Sign up for a free trial with SubHub.com
2) Select a template and begin customizing your site
3) Set pricing and payment frequencies for your services
4) Get help with any of the above at [email protected]

Get started now with your SubHub free trial: https://subhub.com/trial

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