Design

Web design is more than just fonts and colors, although that is part of it. Design is also another way of describing the “look and feel” of a website – how the site looks to the user and how it feels when he or she is interacting with it. The look and feel of a website can also be described as the website’s “personality.” Your website’s personality should reflect the type of business you have and what you offer, as well as your audience. What does your tribe respond to in terms of design (look) and interaction (feel)? A financial website will have a different look and feel than a photographer’s portfolio. The former will be more straight forward and the latter will be more creative with lines that flow. That’s just an example. Our blog offers many posts with design advice and information, from tools and resources to a look at how each color affects web users psychologically.

white space in web design

How to Effectively Use White Space in Web Design

White space is a powerful design element that has an important role to play on your website.  The effective use of white space brings clarity to your design. It improves both the user experience and your marketing objective by directing a visitor’s attention to certain areas of your page -...

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Building a Membership Website in 2022

A membership website is a perfect solution to the problem of how to earn an income from your expertise. You can use material you already have on hand, such as videos or blog posts, podcasts, webinars. The list goes on. You simply set up a website that offers access to those...

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3 Elements of a Successful Online Yoga Business

If you’re a yoga teacher attracting local students to your studio, you may be looking for opportunities to generate more income from your business.  You may already have an online presence - a website, Facebook & Instagram postings, maybe even TikTok videos. But an online presence doesn't necessarily equate to...

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